Who owns the customer master record: Data Governance for Customer 360
Effective customer data management requires clearly defined responsibilities for master record modifications, especially in the context of AI and cybersecurity.
INSIGHTS & PRACTICE
Methods, exercises and project tools for consultants implementing business solutions.
2 publications
Effective customer data management requires clearly defined responsibilities for master record modifications, especially in the context of AI and cybersecurity.
AI analytics is transforming master data management (MDM) in 2026, ensuring accuracy and efficiency in enterprise system integration.